Another Reason To Love DKNY!

Filed Under: Lydia Hearst

opsmile_charitee_lydia.jpg

The stylish label has just turned 20 years old, and to celebrate, they've decided to give back. Starting in New York, Donna Karan designed a Chari-tee for the ready-to-wear line. On the tag of each tee shirt are five charities, and the customer selects one at time of purchase.

Priced at $65, all of the proceeds benefit the selected charity.

Given the domestic success of the endeavor, DKNY has expanded its efforts globally, with international proceeds benefiting Operation Smile.

We just got a sneak peak of the international campaign, modeled and styled by Lydia Hearst and with make-up by Jasen Kaplan and body paint by celeb tattoo artist Friday Jones.

Hawt!!

You can buy a Chari-tee through the DKNY website!

Posted: September 1, 2009 at 10:00 am

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