Can a collection be so inspirational that people will actually create a whole televised series about it?
Well, an online webseries at least.
Such is the case with Hilary Duff's latest collection, Femme for DKNY Jeans.
The former Disney star sensation has become the face for Femme and has also helped design the line and add her own creative input for the campaign.
And in order to properly showcase the collection, they've created an online mini webseries for it, The Chase.
Says Hilary on the site of the new show, TheChaseSeries.com:
The Chase was a way for me to tell the story of Femme. At its core, Femme evokes mystery, edge, and aggressive femininity.
It was important to showcase the versatility of the collection through the characters as each piece is unique and each look makes a statement.
I hope you enjoyed it!
With love,
Hilary
And one nice feature about her collection is that almost every item is less than $100, making it accessible to a larger audience.
Have a look at the intro episode above and then CLICK HERE to check out The Duffster's entire webseries.
Posted: September 18, 2009 at 12:02 pm