Diddy loves the environment, ya'll! So much so that he used recycled materials to create his newest Sean John pop-up shop in Miami.
Some of the places where the recycled good were used were in-store fixtures, which were made from shipping material and packaing. Also, an installation of eco-friendly furniture will also be on display in the store.
President of Sean John Dawn Robertson said of the new project "This concept is new for us at Sean John, but it is the first of many sustainable, green pop-up stores we will be building."
Good for them!
Maybe other brands opening pop-up shops will follow in Diddy's non-carbon footsteps.
[Image via WWD.]
Posted: February 2, 2010 at 3:30 pm
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