Avon's really putting a lot of effort into becoming more environmentally friendly.
Last year, the company raised over $700 million to help end domestic violence and breast cancer.
This year the company is also focusing on going green by launching their Hello Green Tomorrow initiative.
The effort will include a $1 million donation by Avon to The Nature Conservancy in order to replant 1 million trees in the Atlantic Rainforest in South America!
According to reports, only 7% of the Atlantic Rainforest remains.
They'll also do global fundraising and will continue to gather support to replant trees for just $1 per tree.
And all the trees planted through Hello Green Tomorrow support the United Nations Environment Programme Plant for the Planet: Billion Tree Campaign.
According to Avon's CEO, Andrea Jung, with their "6 million Avon sale representatives, 300 million customers and our 40,000 Avon associates, we are uniquely positioned to mobilize our grass-roots network to take action to drive positive change."
Check out the video above for more information.
Posted: March 16, 2010 at 3:30 pm
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