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Usually magazines make people look smaller, not bigger!
Healthy, a magazine that promotes "health and wellbeing", has come under fire for adding weight onto their April cover model Kamilla Wladyka (unshopped on the right) to make her look more curvy!
Editor of the mag, Jane Drucker revealed during a round-table debate "She was so thin, we had to put on about half a stone."
Then why did they even hire her to begin with!?
Drucker explains she was healthy looking the week before during a casting, but was too thin on the day of the shoot. She added:
"Sometimes when you cast a model, they look OK, but then when they turn up on the shoot day, they might not have eaten for two or three days. You're not in charge of their health. When she did arrive, there were plenty of clothes that we couldn't put on her because her bones stuck out too much. She looked beautiful in the face, but really thin and unwell. That's not a reflection of what we do in our magazine, which is about good health and women looking healthful and well. She was a stunningly beautiful girl and we knew what we were able to do with retouching. We made her legs a little bit bigger, to make her look like she was a size 10 as opposed to a size 4. It's not what we normally do and I would never want to mislead people."
But that's exactly what you did Jane! You mislead your readers!
If a model showed up to a shoot for a health magazine and appeared too thin, why not turn her away and hire a new model? Sure the magazine may lose some time and money over it, but anything would be better than lying to your readers!
Thoughts???
Tags: healthy magazine, jane drucker, kamilla wladyka, photoshop
Posted: May 17, 2010 at 3:00 pm