Christina Hendricks Lands London Fog's Fall Campaign!

Filed Under: Eva Longoria Fashion Smashion Gisele Bundchen Ad Campaigns Christina Hendricks

London Fog has a new celebrity hawker, and it's Christina Hendricks!

Like Eva Longoria and Gisele Bundchen before her, the Mad Men actress will appear in the fall campaign modeling the brand's outerwear and accessories.

Christina said of her new gig:

"London Fog is a classic brand, which I love. It also ties in to Mad Men, we used London Fog in the show and this is a nice way to tie everything together. The trench is such an iconic shape for men and women. It works for anyone — it worked in the 1960s and it works now."

London Fog chose the curvy lady because she is "sexy and gorgeous" and has a sophisticated persona.

We couldn't agree more!

[Images courtesy of Nino Munoz / London Fog.]

Tags: fall campaign, london fog, mad men, trench coat

Posted: August 25, 2010 at 1:30 pm