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You'd think the box office bomb that was Gigli would be at the top of Jennifer Lopez's list of career fails, but it's actually her failed fashion lines.
The American Idol judge launched Sweetface Fashions in 2001 with Tommy Hilfiger's brother Andy, which was slammed for being overpriced and cheaply made.
She told the New York Times:
"That was sad for me. I just felt like I never got a fair chance to do it right. And on top of it, I felt like I was trapped in a situation I couldn’t get out of, and my name was stamped on things that I didn’t believe in."
But don't expect history to repeat itself with her new collection for Kohl's. Tommy Hilfiger, a partner in the deal, says:
"The difference this time around is that Jennifer is fully engaged with a company that is professionally staffed to really develop anything she wants, from towels to knee-high suede boots. Literally, her wish is their command. She lives fashion."
As long as it doesn't include denim boots, we're sure it'll be successful.
[Image via AP Images.]
Tags: andy hilfiger, failed fashion lines, jennifer lopez collection, kohls, sweetface, sweetface fashions
Posted: May 18, 2011 at 1:00 pm