Archive for the 'Martha Stewart' Category

JCPenney's Getting A Makeover!

Filed Under: Ellen DeGeneres Martha Stewart Business Blitz Ad Campaigns Target Macy's JCPenney

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Big changes are coming to JCPenney!

On Monday the department store unveiled their new $800 million image overhaul, which includes a new promotion strategy and a store within a store concept like Target with as many as 100 individual shop concepts for private and national brands.

JCPenney is also stealing Martha Stewart from Macy's and creating her own stores that were described as an "Apple store…married with Martha Stewart".

As we told you a couple weeks ago, Martha is being sued by Macy's over the new deal, but many speculate JCPenney will end up paying their competitor to relinquish the queen of crafts from her contract.

As far as Read the rest of this entry »

Deets From Macy's Battle Royale With Martha Stewart To Be Sealed

Filed Under: Legal Matters Martha Stewart Business Blitz Macy's JCPenney

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It's only been a week since Macy's notified Martha Stewart they plan to sue for breach of contract, but surprisingly they've already come to an agreement on one thing — they want privacy.

On Monday lawyers for both parties met in court and agreed to file papers that would keep certain details of the case confidential. The judge said we would sign off on them as soon as they were filed.

Also during yesterday's conference, Read the rest of this entry »

[Image via Ivan Nikolov/WENN.]

JCPenney Has A Star-Studded Event

Filed Under: Olsen Twins Ellen DeGeneres Martha Stewart Business Blitz JCPenney

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It was a busy day today for JCPenney.

The company held the official unveiling of the brand's new look at Pier 57 in New York City.

Among the celebs in attendance were Ashley and MaryKate Olsen as well as fellow design partners Cindy Crawford, Martha Stewart and Nanette Lepore.

The Olsens looked sophisticated in their coordinating black outfits and matching purses. As for Cindy, she looked gorgeous as ever, also in black, though showing off a lot of leg.

Though perhaps the biggest surprise came when Ellen DeGeneres made an appearance via satellite to announce she’s the brand’s newest partner!

Coincidentally, Ellen's first job was at a JCPenney store.

Congrats Miz DeGeneres!

[Images via Wire Image]

Macy's Is Suing Martha Stewart!

Filed Under: Martha Stewart Business Blitz Macy's JCPenney

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Oooh Martha, what's happening now??

Apparent Macy's has sued Martha Stewart Living Omnimedia Inc. over a deal her company made with JCPenney.

They claim Read the rest of this entry »

[Image via Ivan Nikolov/WENN.]

J-Hud Sweats It Out For Martha Stewart

Filed Under: Oops! Fashion Smashion Kelly Osbourne Jennifer Hudson Martha Stewart Red Carpet

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Oops!

Jennifer Hudson looked hot at the Martha Stewart Center for Living gala this week — literally!

Before taking the stage, the actress slash singer posed for photogs in a cute black ensemble, which failed to hide her sweaty pits.

It's OK J-Hud. Kelly Osbourne feels your pain.

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