Archive for the 'Tiger Woods' Category

More Models Claim Terry Richardson Is A Perv

Filed Under: Icky Icky Poo Fashion Smashion Models Tiger Woods

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Terry Richardson is quickly becoming the Tiger Woods of the fashion industry.

After two women broke their silence of the photographer's creepy shenanigans, more models have come forward with allegations that echo those before them.

One model recalls how Terry behaved while on set of a photo shoot:

"I was a model in the late 90s in London, and I was booked on a Terry Richardson job for Arena Homme Plus. The shoot was at an amusement park, and I would estimate that there were 30 models in total […] and we were told that all of us would be given an opportunity to shoot a cover try. Being familiar with Mr. Richardson's…..peccadillos, many of the models were eager to please; pleasing in this instance consisted primarily of pulling down pants, pulling up skirts, losing blouses, and a bit of finger sucking thrown in for good measure.

It seemed painfully clear to me that the phantom lure of a cover try was sufficient reason for a handful of young women with waning career prospects to humiliate themselves in front of each other while Terry Richardson giggled, panted, said "That's hot," and pushed them further.

During lunch, I approached him and asked him if he had any moral quandaries about exploiting the sad dreams of models who hadn't yet made it and probably never would. I asked him if he realized that they were enacting what they believed were his expectations and fantasies in order to gain his favor and hence gain a cover or a future booking. "I don't really think about that stuff," he told me. "I guess you're smarter than me."

Another 19-year-old model, now 21, says she did what she thought was an "artful nude" shoot because she needed the money:

He first asked me to play with myself, and just made really creepy demands. He said it wasn't pornish because he was shooting still shots, and when I said that I felt like he was seeing if I was just dumb, he handed me the camera and said, "Fine you should [shoot] me playing with myself."
I mean his assistants were like, "Do you think all these celebrities would take pictures with him if it was porn?"

Then he said to take pictures of him touching me. Eventually, he had me go down on him and took pictures of him coming on my face, which I had never done before, and when I went to the bathroom to clean up I could hear him and an assistant joking about it which is when I decided to never tell anyone.

What's probably the most disgusting part of the whole thing is that according to one fashion insider agencies know very well what Richardson has been doing the whole time.

Sad.

[Image via Getty Images.]

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Le Tigre Needs A Tiger

Filed Under: Fashion Smashion Tiger Woods

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Le Tigre is putting their name to good use while the Tiger Woods scandal continues to make headlines and debuted a new slogan: Golf Needs a Tiger: Let’s Get Back on Course.

LOVE LOVE LOVES it!

Along with the new slogan they will be donating 20% of all sales from their classic polo to the First Tee organization which helps young people of all backgrounds develop life-enhancing values through golf and character education.

What a great way to turn a terrible situation into something good!

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The Game Of Celeb Marketing Has Changed

Filed Under: Brad Pitt Reese Witherspoon Angelina Jolie Miley Cyrus Oprah Winfrey Ellen DeGeneres Johnny Depp Will Smith Tiger Woods Morgan Freeman Business Blitz Denzel Washingto

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Marketing consultant Millward Brown has created a scoring system that determines how effective a given celebrity would be at endorsements, as well as which brand would be the best fit for each celebrity.

Dubbed Cebra (Celebrity and brand combined), the scoring system works on a scale of 0-100 and weighs three factors: celebrity, buzz, and likeability.

From there, the the personality characteristics are paired with consumers' attitudes about certain brands, which leads to an indication of which celeb works best for which brand.

Millward Brown teamed with Bangor University in the U.K. to develope the measurement system based on the neurological facts about how the brain processes feelings and emotions for various brands and celebrities.

So what were the results?

Well, Will Smith and Brad Pitt tied for first, which is not at all surprising. Tiger Woods (pre-known adulterer) and Oprah came in second place. Denzel Washington scored third, while Clint Eastwood and Ellen DeGeneres tied for fourth. Morgan Freeman, Johnny Depp, and Angelina Jolie came in a three way tie for fifth.

The scoring system determeind that Brad Pitt's all-American quality matched nicely with Gap, Oprah would be a great mascot for Amazon.com, Will Smith would do well for Gillette and Ellen would be good for Priceline.com. Cebra suggested Clint for Chevron and Angie for Visa.

We have to say, we really think those pairings are dead on!

Others who scored well were Miley Cyrus, who was suggested for Starbucks, and Reese Witherspoon, who was paired with Target.

This is a pretty cool development in the marketing world, and it makes us wonder if a high Cebra score will becoming a bargaining chip for celebrities' agents and publicists. This could change the game!

We're sure Ungaro which they had a rating for Lindsay Lohan before hiring her.

[Image via WENN.]

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