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Look out Karl Lagerfeld, there's a new designer coming to Macy's and his name is Steven Tyler!
Seriously.
The Aerosmith front man has teamed up with Andy Hilfiger aka Tommy Hilfiger's brother on a "rocker inspired" clothing line called Andrew Charles.
If the name Andy Hilfiger sounds familiar, he's the man behind Tyler's fellow American Idol judge Jennifer Lopez's failed clothing line Sweetface Fashions.
Steven Tyler was the main inspiration for the men's line and will star in the ads alongside his 22 year old daughter Chelsea Tyler who will model the Stevie Nicks inspired womenswear.
Andrew Charles rock-n-rolls into Macy's in September with a collection of scarves called Rock Scarf launching in October.
[Images courtesy of WWD.]

July 4th may have been 3 days ago, but that didn't stop Darren Criss from showing his patriotism in London.
The Glee actor walked the red carpet at the world premiere of Harry Potter on Thursday wearing head to toe Tommy Hilfiger.
Glad he decided against the pink glasses this time. They would have totes clashed with his outfit.
[Image via DAVE M. BENETT/Getty Images.]

Tommy Hilfiger's breaking into the music biz, but it's not what you think.
On Wednesday, Universal Music Group announced the American designer has signed on to develop rock n' roll-inspired clothing.
Tommy will work with the label's artists to create new branded merchandise, which will be sold in high-end boutiques and department store this fall.
Inneresting.
This has the potential to be amazing or cheesy. We certainly hope it's not the latter.
[Image via PNP/WENN.]

You'd think the box office bomb that was Gigli would be at the top of Jennifer Lopez's list of career fails, but it's actually her failed fashion lines.
The American Idol judge launched Sweetface Fashions in 2001 with Tommy Hilfiger's brother Andy, which was slammed for being overpriced and cheaply made.
She told the New York Times:
"That was sad for me. I just felt like I never got a fair chance to do it right. And on top of it, I felt like I was trapped in a situation I couldn’t get out of, and my name was stamped on things that I didn’t believe in."
But don't expect history to repeat itself with her new collection for Kohl's. Tommy Hilfiger, a partner in the deal, says:
"The difference this time around is that Jennifer is fully engaged with a company that is professionally staffed to really develop anything she wants, from towels to knee-high suede boots. Literally, her wish is their command. She lives fashion."
As long as it doesn't include denim boots, we're sure it'll be successful.
[Image via AP Images.]

Looks like someone took a shower!
Gossip Girl's Ed Westwick was pretty in plaid on Thursday night.
The British chap looked all prim and proper in a head to toe Tommy Hilfiger ensemble for the grand opening of the St. Pancras Renaissance Hotel in London.
Not too shabby, Chuck.
[Image via WENN.]