Get In Bed With Teen Vogue

Filed Under: Fashion Smashion Etc. Business Blitz Vogue

Teen Vogue is spreading their wings and getting into the home decorating industry.

The mag has signed their first licensing, multiyear agreement to create a line of fashion bedding.

VP and publisher Laura McEwen say of their new business venture:

"Teen Vogue chose bedding as a first foray into licensing because to a young woman, her room is a direct reflection of her personal style: much like fashion."

The fashion trend and editorial inspired bedding will be available for under $250 and are expected to hit retailers before the holidays.

[Image courtesy of Teen Vogue.]

Posted: February 25, 2010 at 5:00 pm